About Velv'Or


Velv’Or is the avant-garde company behind some incredible products for Gentlemen. Our products are EnRiching the lives of thousands of people around the globe.

Our name stands for the various physiological stages of Life & the Penis: 'Velv' from velvet meaning soft, and 'Or' from vigor meaning hard.

Back story

In November 2006, Jelle Plantenga the founder, was looking for a stylish Gentlemen's ring, but found nothing that suited his needs. So he designed his own.

Conventional cock rings are flat circular shapes. He wondered how a convex curve across a ring, giving it shallow crescent cupped outline, would change the experience.

Together with a Dutch silversmith, the first prototype of his design was created: a silver cockring characterized by its body-fitting shape.

It functioned well and was way more comfortable to wear than traditional rings. He was a happy man, yet he wanted more. He wanted it to be even more comfortable and to apply pressure on the perineum, one of the most sensitive parts of the male anatomy.

Jelle sent the prototype to an award winning master silversmith in the UK, together with his requirements and the JCobra, the iconic ergonomic luxury Gentlemen's Ring, was born.

Five years later, after numerous requests from consumers, retailers and distributors, he launched the JNaja.

The JNaja is the first commercially produced 3D printed Gentlemen's Ring. Its production has allowed many men, who only dreamed of owning and experiencing the effects of a JCobra, to be EnRinged and enjoy the effects of this amazing piece of body jewellery. The JNaja remains a favourite of all gentlemen who try it. And, their lovers enjoy the benefits, too.

Velv'Or Designs

We have continued to diversify the designs and collections available through Velv’Or, and a range of products intended to maximise your own and your partner’s pleasure is the result. 

We hope you will find something for your satisfaction on our site and will spread the word about it and join the League of EnRiched Gentlemen.

Be up to date

To remain up to date about our brand we invite you to follow all our social media profiles which you can find on https://www.velv-or.com/pages/social-media. And, if you are curious about what our customers think our products, please read their reviews and experiences or head over to our sub-Reddit to see them EnRinged.

Team Velv'Or